(May 21, 2007)
Bruce A. Runyon, President and CEO, TrustBank in Olney, IL and Tempe, AZ was awarded a Professional Master of Banking degree from the Executive Banking Institute on May 9, 2007 in Scottsdale, Arizona, along with CEOs, presidents and senior executives from leading community banks from across the nation. The focus of this executive program is to enhance the ability of community banks to better serve their customers and communities and find solutions to their banking needs.
This unique banking school for bank CEOs and senior executive managers was developed by Sheshunoff Management Services in conjunction with The Graduate School of Banking at Louisiana State University. In three, one-week semesters over a 12-month period, the participating executives developed and implemented specific action plans for their own banks. The graduates concentrated on innovative ways to capitalize on the latest technology and business strategies, while emphasizing exceptional customer service.
According to Gabrielle Sheshunoff, CEO of Sheshunoff Management Services, “Community banks are focusing on providing highly personalized banking services, something that seems to be disappearing in today’s mass merchandising environment.”
“There is an urgent need for banking leaders to formally prepare for the changes taking place within the industry. The bottom line is that high quality community banking will exist in the future because of the dedication of leading community bankers to meet the complex challenges that lie ahead,” added Sheshunoff.
Founded in 1971, Sheshunoff Management Services is recognized as the nation’s leading provider of innovative, high-performance solutions to community banks. Today, the firm works with more than 1,500 financial institutions nationwide.
Don Woodland, Director, Graduate School of Banking at Louisiana State University; Bruce Runyon, President and Chief Executive Officer of TrustBank; Robert McGoffin, Director of Executive Banking Institute